The revolutionary online auction platform has announced a strategic relationship with Laura Farms, a well-known agricultural influencer with over 3 million followers on multiple social media channels. This collaboration delivers an interesting incentive to increase engagement for Tractor Tuesday’s inaugural auction, which begins on November 11 and ends on December 17, 2024.
Tractor Tuesday is setting a new standard in the auction industry by charging no commission to sellers and an extremely low 2% buyer’s premium. The startup has eliminated the middleman, allowing equipment owners to be their own auctioneers. This concept is intended to maximize returns for sellers while making purchasing more accessible and affordable for buyers.
Tractor Tuesday has grown rapidly since its introduction in September 2024, with over 3,300 registered users as of writing. The platform’s distinct approach to auctioning farm equipment, tools, and automobiles has drawn a diverse American customer base looking for an efficient, cost-effective way to acquire and sell.
Laura Farms has captivated the attention of millions with her entertaining material documenting farm life and debates about agricultural gear. Her collaboration with Tractor Tuesday demonstrates her influence and commitment to promoting innovative farm businesses.
Tractor Tuesday and Laura Farms will be giving away a John Deere Gator XUV 835M to encourage people to sign up and commemorate the company’s start. The vehicle is supplied by AKRS Equipment, Nebraska’s leading John Deere dealership, and the AKRS logo is displayed on the hood. This is an amazing utility vehicle that anyone working in agriculture would be thrilled to own.
Participants can enter the giveaway by filling out the registration form at tractortuesday.com/laurafarms. A third party will monitor the drawing process to ensure fairness. The lucky winner will be chosen on Tuesday, November 26, 2024 and revealed that evening.
Zach Bosle, CEO of Tractor Tuesday, stated, “Our relationship with Laura Farms and AKRS not only expands our reach, but also demonstrates our dedication to giving back to the farming community. We’re excited about the opportunity to engage the public in a fun and meaningful way.”
Laura also commented on the contest, saying, “This giveaway is the perfect, appealing chance for my fans to learn about Tractor Tuesday, an auction site that is genuinely changing the game for buying and selling agricultural equipment. I’m very happy to watch this collaboration flourish!”